City Beats Vivid Haircolor
Launch of Redken’s City Beats line of vivid, direct dye haircolors featuring color chameleon Chloe Norgaard.
art direction: adam snyder, jordan craddock
creative direction: tyler ochs
hair: justin isaac
photographer: peter lueders
video production: blonde + co
Campaign Video
Inspired by the packaging artwork, designed by NYC based street artist Eric Haze, this social media lead campaign celebrates the murals around Bushwick, Brooklyn.
Photography + Concept: Adam Snyder