PROJECTS / Matrix Renovation
MATRIX 2019 CAMPAIGN Prior to Matrix Brand Renovation in 2020, I lead the creative direction of the 2019 advertising campaigns under the previous brand identity. The concept was to bring the spirit of Matrix to life through mini vignettes inspire
       
     
PROJECTS / Matrix 2019
BIOLAGE 2019 CAMPAIGN creative direction adam snyder photographer amy troost
       
     
PROJECTS / BIOLAGE
REDKEN BREWS A modern spin on classic barbering techniques, Redken Brews is a collection of professional haircare, styling and haircolor products. Barber-inspired, NYC crafted. art direction: adam snyder photography: pieter henket videograp
       
     
PROJECTS / REDKEN BREWS
AdamSnyder_ProjectBillboard_Template_ChloeHairJourney_1.jpg
       
     
PROJECTS / HAIRCOLOR IS THE NEW MAKE UP
REDKEN HALLOWEEN HAIR SOCIAL CAMPAIGN How-to video series for Redken social channels featuring 4 halloween looks inspired by quintessential hairstyles from the 1970s, 80s, 90s, and 2000s. art direction + video editing: adam snyder videography
       
     
PROJECTS / REDKEN HALLOWEEN
Redken 2018 Internal Meetings Brand Video
       
     
PROJECTS / Redken 2018
REDKEN SHADES EQ TONERS 360 campaign starting the conversation about Redken Shades EQ new range of toners. art direction & concept: adam snyder designer: bethany mallick hair: josh wood photography: peter lueders
       
     
PROJECTS / LET'S TALK TONERS
City Beats Vivid Haircolor Launch of Redken’s City Beats line of vivid, direct dye haircolors featuring color chameleon Chloe Norgaard. art direction: adam snyder, jordan craddock creative direction: tyler ochs hair: justin isaac photogr
       
     
PROJECTS / City Beats
NBD No Blow Dry The follow up campaign to Redken’s Styling transformation, No Blow Dry is a shape-shifting cream for quick and effortless style. No blow dry? No big deal. art direction + packaging: adam snyder creative direction: tyler ochs
       
     
PROJECTS / No Blow Dry
No Limits. No Labels. Redken Styling Transformation 2014 reinvention of Redken’s Styling collection starring Sara Cummings with hairstyling by Guido Palau. Express yourself. Transform yourself. Be yourself. art direction: adam snyder, jordan c
       
     
PROJECTS / No Limits. No Labels.
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PROJECTS / CHIARA FERRAGNI